If your organization is an Embassy looking to keep your Development/Investment Partners and Diaspora informed and Engaged, ProData247’S Managed Communications Digital engagement platform can help.
EMBASSY DIGITAL ENGAGEMENT PLATFORM
WHAT SETS US APART FROM ANY OTHER COMMUNICATION PLATFORM
Core Audience
We understand your unique audience and have built our platform to cater to the Diaspora, Investment and Development partner community...Your core audience!
We are the only Digital Engagement platform built for this specific field.
Personalized
Our platform Automatically segments your contacts so that different audience members receive unique content that is of interest to them. Members of the Diaspora will receive Consulate news and updates, Potential Tourists will receive country visitor information, Whereas Development partners and potential Investors will receive country specific business and investment opportunities.
Drive Engagement
This allows you to target the right person with the right message at the right time! Engage and inform a global audience about your organization and highlight your Organization’s achievements and initiatives in various fields, on a local and international level.
Multi-Platform
Provide communications support to your organization and Engage your contacts wherever your audience is : Email, Facebook, LinkedIn, Instagram, SMS and Twitter all from the same platform. Present an accurate image of your organization to the world from one single platform
Consistent
ProData247 provides your organization with a Digital platform to help you create clear and consistent stakeholder updates and Showcase your organization's vision, policies and programmes. Consistency builds Trust in your organization.
Social Media Monitoring
Our platform gives you the ability to monitor your online/Social media presence through the process of tracking online conversations about your organization. The platform can collect and monitor social mentions and track keywords, profiles that mention your organization.
LATEST USE CASE:
The US Administration recently launched Prosper Africa, An Initiative to help African businesses tap into the U.S. market to help drive economic growth and shared prosperity for both the US and Africa. This initiative will facilitate the following:
1. Attracting U.S. Investment
For African firms looking to raise capital for their businesses.
2. Investing in Africa
For U.S. investors looking to identify or expand investment in African markets.
Our new digital platform will allow your organization to target and communicate with firms looking to Invest in Africa and also allow African based companies to attract capital investment from the United States.
STEP 1.
OPEN AN ACCOUNT & UPLOAD CONTACTS
Open an account and upload your contacts from any source: Your Email contact lists, Subscribed contacts lists from other platforms and any other lists you may have.
Don't worry...We'll clean your lists up, format them and setup your account.
If you don't have any contacts stored, No problem, We'll start by collecting contacts interested in your organization or target them through social or online media platforms.
If you would like to migrate or supplement data from another email platform such as MailChimp or Bluemail with existing subscribers and data, we want to ensure everything is properly migrated over and we can do this for you. This way, you will not have to potentially do any double work or maintain different platforms.
STEP 2.
ADD YOUR CONTENT
Add your content from Internal communiques, Press releases, and Notices.
We'll add publicly available News sources with Positive or Neutral information about your organization however regularly available it is to supplement the information you plan to send to your audience.
This way you'll build trust and value in your brand by providing quality content, whether it’s written in house or pulled from any external source.
STEP 3.
SET TO SEND
Choose the schedule that best suits you and your audience.
Customize the frequency, day, and time, that your communication goes out.
Every contact in your address book is different and our platform helps you build more personal connections with each contact based on the topics they really care about.
STEP 4.
TRACK, MEASURE & GET REPORTS
We offer a full suite of reporting tools to help you understand how your communication campaigns are doing after you've sent them. Track who has read your communication, how many times they've read it, and how many times the links have been read and shared overall.
Again the difference between our platform and other platforms is that our platform Automatically segments your contacts so that different audience members receive unique content that is of interest to them leading to much higher engagement with your audience.
FREQUENTLY ASKED QUESTIONS
WHAT IS THE NATURE OF THE NEWS/CONTENT?
Only Content that is Positive or Neutral will be shared with your audience. The purpose of this is to highlight your organization in a positive way.
Publicly available feeds (RSS, Twitter, etc.) to aggregate the content in your upcoming articles page. Privately generated content can also be added.
- RSS Feed - This is the most common source. Most News websites publish their articles to a feed that our platform can aggregate for your audience
- Twitter - We will pull in the links to articles that are tweeted from an account you add as a source.
- Facebook - Similar to Twitter, we will pull in URLs posted to a public Facebook page.
- Linkedin - Similar to Twitter, we will pull in URL's posted to your organization's Linkedin page. More engagement to your website and to your communication
IS OUR ORGANIZATION DATA & COMMUNICATION SAFE ?
Yes. All information and news shared with your target audience is positive and aggregated from publicly available sources as well as information that you upload or send to us. Your contacts and audience are safe as well.
HOW OFTEN CAN I DISTRIBUTE CONTENT?
We will generate content as often as there is news about your organization/country and the reciepient can choose how often they want to receive your content...weekly/ Bi weekly or Monthly. We suggest to keep your audience as constantly engaged as possible.
The content generated and distributed is informative and provides your audience with useful, relevant content on a regular basis
WHAT IS A CUSTOMER RELATIONSHIP MANAGER (CRM)?
A Customer relationship management (CRM) is a tool for managing all your Organization’s relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships to grow your business. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability. We will create a CRM for you...
MANAGED VS SELF DIRECTED
We give you the option of self managing your platform or we can this for you
WHAT IS AN AUDIENCE?
Audiences allow you to define groups of users or accounts based on their event behavior and traits that we then keep up-to-date over time. Audiences can be built from your core tracking events, traits, or computed traits.
HOW CAN I BUILD MY AUDIENCE?
- You already have an audience nested in your email inbox
- Let us help you collect and Import it.
- You can also build your audience by installing pop ups on your website
- Adding a Form in your email signature so that there is OPT-IN
- Add OPT- In form to your social media Channels
HOW MANY DIFFERENT LANGUAGES ARE SUPPORTED?
Our platform is currently compatible with English, Spanish, French, German and Portuguese. Sources (RSS feeds, Twitter accounts, etc.)